Social Media Marketing Specialist
Please note - This is a 100% remote opportunity and you can work from any location within India.
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. As a digital marketer, you'll need to:
- Create and upload copy and images for R Discovery’s website
- Write and dispatch email marketing campaigns
- Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
- Communicate with clients, affiliate networks and affiliate partners
- contribute to social media engagement and brand awareness campaigns
- Use web analytics software to monitor the performance and make recommendations for improvement
- Develop and integrate content marketing strategies
- Keep up to date with current digital trends
- 2+ Years of Experience in Digital Marketing
- Bachelor's degree in English, marketing or business
- Excellent written communication skills for producing high quality content
- Strong verbal communication skills for articulating ideas to colleagues and clients
- Knowledge of analytics tools such as Google Analytics
- Must be able to juggle multiple projects at the same time
- Incredible attention to detail
- Full understanding of all social media platforms
- Problem solving skills
Learn about Our Culture:
CACTUS is a culture-driven company powered by its people, their passion, and their inspiration. All Cactizens live by the culture and values that define us.
We value people for their talent, personality, competency, and the ability to learn and grow. We create a work environment that allows people to thrive and show their best performance. We believe in meritocracy.
We take pride in our diversity. We strive to embrace diverse voices and create an inclusive workplace.
We encourage all Cactizens to talk openly about their ideas and opinions and provide feedback to anyone who is a part of CACTUS, regardless of designation, experience, or seniority. We also encourage them to place their trust and be open to differences in opinions and feedback.
About R Discovery
R Discovery is an initiative from Cactus Communications which aims to re-define how research content is discovered, accessed and read by researchers (academics) across the globe. It is one of the most exciting and revolutionary new developments in the industry. Built on the foundations of cutting-edge technological innovations in AI, Machine Learning, NLP and Deep Learning, R Discovery enables a researcher to access his personalized feed of most relevant and recent content in a single tap. R Discovery was launched as an Android and iOS app in 2020. During the Beta phase itself, it has received 100,000+ downloads. It also has a web presence and serves thousands of users from 50+ countries every week across platforms. A very large majority of users rate the app positively for its user experience, quality of papers and the recommendations engine. The pace of growth has been incredible: the app has grown 10x in terms of downloads in last 3 months.
If you are a user of Flipboard, Medium or InShorts for reading articles, news etc. you know the feeling of delight that these products bring via a personalized feed of content in a simplest possible way, always updated. R Discovery creates the same delight for a researcher although the challenge and responsibility on the product is bigger since what the user reads influences his research which ends up shaping new developments in science.
If you feel excited by the prospect of shaping the future of research discovery & reading and are passionate towards solving real world problems using the power of tech innovations, this opportunity may be of interest to you!