Chief Marketing Officer

The Opportunity

Kolabtree is looking for an experienced Chief Marketing Officer (CMO) to oversee and drive all aspects of Marketing. You will focus on driving growth by leading the long-term brand strategies and developing annual business plans. This is a unique opportunity to take on a transformational role at a fast growing company looking to venture into its next stage of growth.

 

Responsibilities:

  • Identify and strategize market opportunities
  • Drive digital marketing plan and closely track ROI by client segment to establish impact of marketing activities and make decisions
  • Supervise and manage ad budget
  • Help team establish other strong channels for client acquisition, including content marketing, organic & paid social, etc.
  • Review messaging/content/CTAs on website to speak to B2B clients, especially target client segments
  • Increase both brand awareness and visibility among high-intent buyers
  • Use data and analytics to inform decision making and deliver insights

 

Requirements:

  • Proven track record in scaling up a start-up business
  • Experience with a marketplace-type platform or SaaS product
  • Extensive experience (10+ years) in B2B marketing
  • Experience selling knowledge-based services a major plus
  • Experience driving and implementing digital marketing strategies

Job location : 
Remote, anywhere in India

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