Assistant Manager, PPC

Please note: This is a 100% remote opportunity and you can work from any location within Japan.

The Opportunity:

You will be a member of the Japan marketing department of Editage, an international English editing and translation brand that helps researchers to publish academically, with a focus on PPC operations.

The roles & responsibilities:

• Manage and operate listing advertisements, focusing on Google ads and Yahoo! ads, to acquire leads for the company's branded services
• Analyze operation results, measure effectiveness of actions, and create reports (including English reports)
• Analyze competitor's ad operations and propose countermeasures based on the analysis
• Update landing pages, advertisements, etc., in line with internal initiatives such as new services and sales promotions
• Negotiate and manage progress with overseas production and development departments using English
• Optimize landing pages based on analysis, make new proposals, and manage the production process

Qualifications:

• 5+ years of e-commerce related listing ad management, analysis and reporting experience in an advertising agency
• 3+ years of experience with Google and Yahoo!
• Data analysis using Pivot, vLookup, etc. in Excel based on data extracted from said management tools. (including designing Pivot tables from data collection)
• More than 3 years of experience in creating ad copy for listing ads
• Ability to make proposals based on data analysis
• 3+ years of experience managing listing ads based on budgets
• Experience from landing page planning and production to publication
• Experience updating landing pages and advertisements in conjunction with other departments, such as promotional campaigns
• Experience managing projects as a leader
• Business English Level Skill
• Experience in creative direction and operation of display ad banners and video ads

Know about our Culture:

CACTUS is a culture-driven company powered by its people, their passion, and their inspiration. All Cactizens live by the culture and values that define us.

We value people for their talent, personality, competency, and the ability to learn and grow. We create a work environment that allows people to thrive and show their best performance. We believe in meritocracy.

We take pride in our diversity. We strive to embrace diverse voices and create an inclusive workplace.

We encourage all Cactizens to talk openly about their ideas and opinions and provide feedback to anyone who is a part of CACTUS, regardless of designation, experience, or seniority. We also encourage them to place their trust and be open to differences in opinions and feedback